A WHOLE STORY ABOUT A HALF A PAIR OF SHOES

Yes, another shoe story.  But just like my recent post on Oliberté, the little shoe maker that could, this story goes deeper than the sole.  And this isn’t about some little shoe company, but rather, this inspiring story comes from one of the biggest of them all. Nike, the king of athletic footwear announced a newsworthy product yesterday, and it’s not what eager athletes would necessarily anticipate. In collaboration with Össur, the Icelandic producer of prosthetic technologies, Nike has come up with a new shoe for athletes with prosthetic limbs.  That’s right: a shoe for those without a foot. (more…)